HIHO 100% Caribbean

Eleven days to go until this year's Highland Spring HIHO event. This is the genesis of our brand of clothing. It's a simple story- We took over this cool event in 1993 and a clothing business grew from the T-shirt we offered participants and sold in my mothers store in Road Town. Fifteen years later we own and run the HIHO brand of clothing. Our line is 100% Caribbean- and I mean the line of clothing and our "line", as in our "tagline". Cool clothing; cool story.